Insights for Australian businesses.
Practical guides on websites, SEO, AI search, and digital marketing for Queensland trades and service businesses.
CSS Hack #1: Shrink the Logo on Scroll (Without Crying Into Your Coffee)
A quick CSS snippet that shrinks your Squarespace logo as visitors scroll, so your content gets the space and your header stops hogging it.
Getting Started with CSS in Squarespace: A Beginner's Guide
What CSS is, where the Custom CSS editor lives in Squarespace, five customisations you can make today, and the habits that keep your site tidy as you go.
The 6 Types of Logos: How to Choose the Perfect One for Your Brand Identity
Wordmark, lettermark, icon, abstract, emblem or mascot. What each logo type says about a brand, who uses it, and how to pick the right one for yours.
When Should You Redesign Your Website? 7 Red Flags Australian Businesses Can't Afford to Ignore
Seven signs your website is costing you customers, from mobile problems to a site nobody can update, plus a seven-point checklist to score your own.
A Guide to Writing Great Copy for Your Website
Seven principles, six steps and three mistakes to avoid. A plain-English guide to writing website copy that people read and act on.
The Complete SEO Checklist 2026 (Updated for AI Search)
Every step to get a small business found on Google in 2026, in the order to do them, plus a new section on showing up when people ask AI instead.
What a Good Small-Business Website Looks Like in 2026
Seven things a small business website needs this year, three trends you can skip, and a five-minute test you can run on your own site tonight.
Google Workspace vs Microsoft 365: Which Is Right for an Australian Small Business in 2026?
The two business email platforms compared on what they cost in Australia, what you get, and which one fits how your team works. Prices checked September 2026.