Shopify

Shopify help for stores that need to rank higher and sell more.

We are a Shopify Partner on the Gold Coast, working on stores across Queensland. We fix themes, move stores to Shopify and do the Shopify SEO that gets product and collection pages found on Google. The Boxing Shop cut its running costs by 60 per cent after we moved three websites into one Shopify store.

Starting a new store? Our ecommerce page covers new Shopify builds.

Work for Queensland businesses

  • GC Connected Homes
  • Solar Set
  • Evolved Solar & Electrical
  • The Boxing Shop
  • Soho Bay
  • Olga's Hair Beautique
  • Varsity Vipers
  • Butchers Pride
Why Shopify needs its own approach

Shopify takes care of hosting, so the gains come from how the store is set up.

Shopify looks after the servers, security and checkout, which removes a whole layer of maintenance. It also fixes some things for you, such as the URL pattern for products and the extra product addresses created through collections. Getting a Shopify store to rank means working with those rules rather than against them.

  • We are a Shopify Partner.
  • Shopify and search specialists work on your store together.
  • We work on stores that someone else built.
What's included

What our Shopify work includes.

Shopify SEO audit

We check your titles, collections, product pages, duplicate addresses and structured data against the searches your buyers use. The audit ranks every fix by how much it should move. You start with the changes most likely to bring in sales.

Collection pages

We write and structure collection pages to rank for the category searches buyers type, such as "boxing gloves" rather than a product name. Many stores leave collections as bare product grids. Turning them into proper landing pages opens up a whole set of searches.

Product pages

We rewrite product titles, descriptions and image alt text, and add product and review structured data. Clear product pages answer a buyer's questions before they leave. Review markup can show your star rating in the search results.

Theme fixes and speed

We fix theme layouts, remove apps that slow the store down and clear anything that gets in the way of checkout on a phone. Shopify stores slow down as apps pile up over the years. Removing the ones you no longer use makes every page quicker.

Moving to Shopify

We move stores from Wix, WooCommerce and other platforms to Shopify, with the products and, where the old platform allows it, the customers and orders. Every old address gets a direct redirect to its new page. You keep the Google rankings the old store earned.

Care after launch

We look after the store through a Website Care package, with fixes, changes and advice in one monthly plan. You have one point of contact when something breaks. Your Shopify plan is still paid to Shopify directly.

Why I Love Digital

Shopify work from a Shopify Partner who also does the SEO.

Many stores use one person for the theme and another for SEO, and the two rarely talk. We do both, so a design change never quietly breaks a page that ranks. For Soho Bay we look after the Shopify store and its search together, from the homepage and collections to a page for each of its shops.

The Boxing Shop Shopify website

How we improve your Shopify store, step by step.

  1. 1

    Book a call

    Show us your store and tell us which products matter most. The call takes 15 minutes, and by the end you will know whether the problem is the store, the search or both.

  2. 2

    Get your audit

    We review the theme, the pages and the search data, then send a fix list in priority order. You see what each problem is costing you before you spend anything on it.

  3. 3

    Fix and rebuild

    We fix the theme and structure, then rewrite the collection and product pages that matter most. Every change is checked on a phone before it goes live.

  4. 4

    Measure and grow

    We track clicks and sales from Google and add collections and content where the data shows demand. Each month you see which pages earn money.

Shopify client story

How The Boxing Shop moved three websites into one Shopify store.

The Boxing Shop is a Brisbane boxing business run by a professional coach. It was paying for and updating three separate websites. We moved everything into one Shopify store, with the shop, the classes and the bookings in one place.

Running costs
↓ 60%
Traffic
↑ 17%
Website speed
290 ms

Site Audit (May 2026)

More Shopify work.

Shopify

Shopify store and search for a fashion and gifts boutique

A family-run fashion and gifts boutique with shops around Brisbane and on the Sunshine Coast. We run its Shopify store and its search, and Google sent it 981 clicks in September 2026, up 30.6 per cent on August.

Olga's Hair Beautique website
Shopify

Shopify website and search for an organic hair salon

An organic hair salon in Nerang on a Shopify website. The nanoplasty and keratin comparison article we wrote for the store's blog held an average position of 7.5 in Google in September 2026.

What better Shopify work gets you.

More buyers from Google

Collection and product pages that match buyer searches bring people who are ready to buy. That traffic costs nothing per click.

A faster, simpler store

Fewer apps and a cleaner theme make every page load quicker. Shoppers on a phone reach checkout without waiting.

One agency for the whole store

The theme, the SEO and the care all sit with us, so nothing falls between two suppliers.

What our clients say.

Jerrell from I Love Digital is an excellent choice for website tech support. He is knowledgeable, has great attention to detail, is generous with his ideas and very efficient in his deliverables. Highly recommend working with Jerrell.
Kirby BlakeGoogle review
Working with Jerrell has been an absolute pleasure! He is incredibly knowledgeable, helpful, and always goes above and beyond to find the best solutions. Jerrell truly knows Google Business Profile inside out and is an expert in building and optimizing websites that perform and scale. His guidance on SEO, web design, and digital strategy has been invaluable for growing my business. If you're looking for a reliable, innovative, and supportive digital partner, I can't recommend Jerrell highly enough!
DoGood Pet NutritionGoogle review
Jerrell Niu, founder of I Love Digital
Who does the work

Specialists build your website and run your search.

Every project is matched with the specialists it needs, from developers who write the code behind our websites to search specialists who know how Google and AI tools rank a site. Technical problems get fixed in the code itself. We read Search Console data, site audits and speed tests to find what is holding a site back, then measure whether each fix worked.

The agency is led by founder Jerrell Niu, who spent seven years designing and building software at Coding Labs and has held senior roles in finance, recruitment and software, including a seat on the Coding Labs executive board. That experience shapes advice that fits how your business runs and holds up once it is in place.

Shopify questions, answered.

No. Most of our Shopify work is on stores that someone else built. We start with an audit of the theme, apps and pages, so we know what we are working with before anything changes.

Shopify SEO is the work that gets a Shopify store's collection and product pages found on Google. It covers titles, descriptions, structured data, duplicate addresses, speed and content. Shopify handles the hosting, so the gains come from how the store is set up and written.

Yes, and they cover the basics. Shopify lets you edit titles, descriptions and addresses, and it creates a sitemap and canonical tags for you. It does not write your collection pages or choose which searches to target, which is where most of the ranking gains are.

Yes. We redirect every old product and page address to its new one, and we move customers and orders where your current platform allows it. Rankings drop when old pages vanish, so mapping them first protects the visibility you have earned.

Fix it if the products, structure and theme are sound, because most problems sit in the content and setup. Rebuild it if the theme fights every change or the store has outgrown it. Our audit tells you which, so you do not pay for a rebuild you do not need.

Yes. A large range needs rules for product titles and descriptions rather than one-off edits, so we set the rules once and apply them across the range. We start with the collections and products that bring in the most sales.

Technical fixes can show within weeks, once Google has crawled the changed pages again. New collection pages usually take a few months to rank. We report from Search Console each month, so you can see the change as it happens.

Shopify work is quoted per store, based on what the audit finds and how many products you sell. Your Shopify plan is paid to Shopify directly. Tell us about your store and we will send an itemised quote, free and with no obligation.

Free website audit

Audit your Shopify store in about 30 seconds.

Enter your website address and the full audit appears on screen, with a copy emailed to you. It checks your homepage and up to ten more pages.

  • Technical SEO

    The audit finds the errors that stop Google reading and ranking your pages.

  • On-page SEO

    It checks your titles, descriptions and headings against what people search for.

  • Speed and AI search readiness

    It tests how fast your site loads on a phone and whether AI search tools can read it.

No price lists, just an honest quote.

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